content — Blog — Charlsie Niemiec

Posts tagged content

The Brand Clarity Test: If You Can't Say It in One Sentence, You Don't Have a Brand

Can you answer this question or are you a raccoon?

b2b, brand building, client management, content marketing, copywritingCharlsie NiemiecJanuary 15, 2026brand voice, brand tone, brand strategy, brand marketing, brand building, messaging, clients, content

Oh No! Your Content Brand Strategy Lost the Plot

Your brand voice called, it’s filing a missing-person report.

brand building, content marketing, writing, influencersCharlsie NiemiecOctober 29, 2025content strategy, brand building, brand strategy, content marketing, content, brand voice, brand tone, b2b content, SaaS content, messaging

Content Quality vs Quantity Isn't Debatable: Stop Posting So Damn Much

Content Quality vs Quantity Isn't Debatable: Stop Posting So Damn Much

Feed your audience, not the algorithm.

content marketing, copywriting, marketing, writing, social mediaCharlsie NiemiecOctober 1, 2025content writing, content marketing, content, b2b content, video content, content strategy, writing

The B2B Content Marketing Rebellion: How Brands Can Break Free from Boring and Build Community

The B2B Content Marketing Rebellion: How Brands Can Break Free from Boring and Build Community

Most B2B content marketing sucks—and the data proves it.

content marketing, b2bCharlsie NiemiecJanuary 27, 2025content strategy, content, b2b content, branding

21 Things I Wish I Knew When I Started Freelancing

21 Things I Wish I Knew When I Started Freelancing

Oh the things I thought I knew, but oh the things I’ve learned!

Hiring in 2024: The Search For Unicorns

Cornhole Thursdays, anyone?

company culture, creatives, job hunting, job interviews, what's going onCharlsie NiemiecSeptember 9, 2024content, hiring, jobs, interviewing