The Blog
Writing about writing, content, brands, work, culture, and the strange little things worth paying attention to.
Expect strong opinions, useful ideas, close reads, cultural rabbit holes, and the occasional question nobody asked me to investigate.
You Need A Social Media Strategy
Social strategy vs. social media execution = Not created equal. At all.
Why I'm Walking Away From Social Media Management
Over the last 11 years, I have spent the bulk of my career immersed in all things social media. This is why I’m mostly walking away.
Why My Green Thumb Makes Me A Better Marketer
The more I tend to my garden, the more it inspires me to do the work I do for my clients.
Micromanagement: The Chronic and Toxic Illness Spreading Throughout Company Cultures
That feeling when you find out your boss is a micromanager…