The Blog

Insights, tips, workshops and more:

Charlsie Niemiec 8/7/25 Charlsie Niemiec 8/7/25

Niching Is Killing Creativity: The Case for Multi-Passionate Professionals

Niches are career coffins.

Charlsie Niemiec 7/25/25 Charlsie Niemiec 7/25/25

Most brands treat storytelling like a campaign, but Phlur made it a core business strategy (and now they’re getting paid for it).

Charlsie Niemiec 7/2/25 Charlsie Niemiec 7/2/25

If your content plan is “go viral,” you don’t have one.

Charlsie Niemiec 4/9/25 Charlsie Niemiec 4/9/25

I made the bold (and wildly worth it) leap from social media manager to content marketing manager. And you’ve got the chops to do it too!

Charlsie Niemiec 1/3/25 Charlsie Niemiec 1/3/25

Oh the things I thought I knew, but oh the things I’ve learned!

Charlsie Niemiec 1/1/25 Charlsie Niemiec 1/1/25

From micro-influencers to social listening, here are five social media trends in 2025 to adopt!