The Blog
Insights, tips, workshops and more:
Stop Hiring Clones: Why Neurodivergent People in the Workplace Are Your Secret Weapon
When everyone thinks alike, no one thinks very much.
Phlur’s Secret Weapon? Storytelling Marketing That Actually Smelled Like Something New
Most brands treat storytelling like a campaign, but Phlur made it a core business strategy (and now they’re getting paid for it).
The Dolly Parton Effect: How Long Term Brand Building Beats Every Marketing Hack
No one does authentic like Dolly.
Aging as Power: Madonna's Ray of Light, Job Search Rejection, and the Bold Art of Taking Up Space
When corporate America says you’ve peaked, Ray of Light says—watch me ascend.
The Executive Thought Leadership Content Problem: Why CEOs Want Viral Success Without the Work
You can't hire someone to think your thoughts for you.
21 Things I Wish I Knew When I Started Freelancing
Oh the things I thought I knew, but oh the things I’ve learned!