The Blog
Insights, tips, workshops and more:
My Personal FBI Work Tracking System: How Documenting Everything Changed My Career
I promise there is a method to my madness.
The Price of Being Too Much: Why Ambitious Women Must Refuse to Shrink
You're not too much for the right spaces.
Your Content Sucks (But Here's How to Create Content That Converts Instead)
Flip the switch on boring B2B content.
B2B Content Repurposing: Social Media Managers, Stop Ghosting Great Content
Social media managers, I Googled it—no one’s ever died from repurposing B2B content (but plenty of good content has).
The Dolly Parton Effect: How Long Term Brand Building Beats Every Marketing Hack
No one does authentic like Dolly.
Content Strategist or Corporate Therapist? Understanding the Emotional Labor of Content Marketing
We're not writers, we're unpaid therapists with deadlines and a brand voice to maintain.