The Blog
Writing about writing, content, brands, work, culture, and the strange little things worth paying attention to.
Expect strong opinions, useful ideas, close reads, cultural rabbit holes, and the occasional question nobody asked me to investigate.
So Yesterday: Hilary Duff Is the Antidote for Millennial Nostalgia
I guess this is growing up.
Custom Stickers Are the Last Honest Brand Marketing Tool We Have
Forget funnels. Make stickers!
Pinterest Predicts 2026: How Visual Trends Shape Content Strategy and Brand Storytelling
Cultural shifts shape strategy.
The 2026 Colors of the Year: White Privilege, Colonizer Beige, and Funeral Home Chic
A clique of cowardly colors.
The 3 Unhinged Content Marketing Trends of 2026 That Make Perfect Sense
The content marketing crystal ball has a lot to show for 2026.
The Creative Process in Real Life: 16 Client Micro-Moments That Send My Brain Into Cartwheel Mode
The magic is in the micro-chaos.